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A New Era in Well Intervention

A New Era
in Well Intervention

Positioning themselves as a capability powerhouse that brings together technology, expertise and ideas in well intervention, Baker Hughes hired our team to create an anthem video that showcases their new approach to well intervention.

Through this project we amplified Baker Hughe’s capabilities in the following ways by showing their:

Best-in-class technology through the team of innovators that utilize their fully equipped well intervention tools.

Comprehensive portfolio with the latest most efficient ways to intervene in the well and throughout the product cycle.

Globally positioned assets that are well maintained and available for service.

Digital ecosystem that drives streamlined efficient ways of working that are consistent across the world.

Extensive expertise in all areas of the product pipeline including reservoir.

The First AI Campaign in the Oil and Gas Industry

Through the use of Generative AI, our team designed the first full fledged marketing campaign in the oil and gas industry for Baker Hughes newly innovated well intervention product category. Through an agile approach, we storyboarded, animated, and produced a high-end anthem commercial for launch at the company’s annual conference in Florence, Italy.

In addition, designed custom one-of-a kind graphics showcasing the well intervention technology overlayed onto the fine members of Baker Hughes that are the driving force for the company and it’s products.