FINE-TUNING YOUR
BRAND IDENTITY

Listen and Recharge.

RTRN was hired to assess the brand identity for BioCognitive Labs during its early startup stage. The founder of the company needed guidance and input on how to develop the brand to speak not only to potential users but also to investors while she sought additional funding to develop the technology.

After researching the consumer market, we identified a niche area that other businesses were not addressing, so we built the brand to feel instantly familiar using relaxing images, and elevating the simplistic nature of the product.